Olga Pijanowska
About Expert
About Olga Pijanowska – Cross-Border E-Commerce Specialist
Olga Pijanowska is a seasoned cross-border e-commerce specialist with deep expertise in the Spanish market and fluency in Spanish. Having lived in Spain for nine years and educated at the University of La Coruña, she intimately understands Spanish consumer behaviour, culture, and digital commerce expectations.
Olga began her international e-commerce career with MakesYouLocal, where she worked as Cross-Border & Sales Manager. In this role she supported numerous brands in their expansion efforts, overseeing localisation (translations, legal documents, local payment methods), local customer service, and adapting sales strategies to foreign markets.
More recently, she transitioned to Salesupply España as Business Developer for Spain. In this capacity she helps online sellers with smart logistics, localized customer service, and carefully crafted market entry strategies for Spain and beyond. Her ability to operate in Spanish—both linguistically and culturally—gives her clients a competitive advantage when pushing into Spanish-speaking markets.
About Damian Kuczyński – Cross-Border Operations Architect
Damian Kuczyński is an expert in international logistics, customer care, and operational systems who has been driving growth in global e-commerce for years. As a Cross-Border Operations Architect, he specializes in building seamless cross-market shopping experiences for customers in Western Europe, the United Kingdom, and the United States.
Currently, Damian serves as Head of Operations at Salesupply Poland and is the Co-Founder of Infinity Blue Poland. His unique strength lies in connecting technical expertise—particularly in Order Management Systems (OMS), Warehouse Management Systems (WMS), and Customer Care solutions—with a holistic process overview of e-commerce operations.
Areas Of Expertise
- Customer Care & Experience
- International Market Focus
- Market Strategy & Advisory
- Networking & Community Leadership
Customer Care & Experience
- Designing and optimizing customer service processes in e-commerce and cross-border operations, ensuring clear communication, fast issue resolution, and transparent order tracking.
- Minimizing customer friction and building trust through streamlined workflows and integration of operational data with customer service platforms.
- Leveraging customer service as a key source of market and product feedback to better align strategies with customer expectations.
International Market Focus
- Extensive experience supporting companies in international expansion, with a strong focus on the Spanish and Polish markets
- Proven track record of helping brands enter foreign markets by guiding localization strategies, identifying and selecting reliable local partners, and adapting operations to local conditions, regulations, and consumer trends.
Market Strategy & Advisory
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Provides strategic guidance to companies expanding into international markets, supporting decision-making across market selection, entry models, and growth planning.
- Combines analytical insight with hands-on market experience to help businesses identify opportunities, mitigate risks, and allocate resources effectively.
- Advises brands on aligning product, pricing, positioning, and operational strategy with local market dynamics to ensure sustainable and scalable expansion.
Networking & Community Leadership
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Member of numerous local and international industry organizations, actively contributing to the development of the e-commerce and cross-border ecosystem.
- Speaker and panelist at major industry events in Poland and Spain, sharing practical market insight and operational expertise.
- Author of expert publications and Head of Think Tank at Chamber of Digital Economy, where she initiates projects supporting international expansion and cross-sector collaboration.
Why Work with Olga
Olga combines strategic insight with hands-on international market experience, helping companies expand effectively and avoid costly mistakes. She brings a practical, results-driven approach that connects market strategy, operations, and customer experience into one coherent growth plan.
Book a call with our experts:
contact@cross-border-association.com